Plans and billing
Free, Starter, Professional, Unlimited — what a paid plan adds, and what each costs, once or yearly.
Start with what costs nothing, because most of eKard does. The free plan is not a trial and does not expire: your card, its QR code, unlimited scans, custom links, documents, every design, and the contacts you collect — all free, with no payment details asked.
The paid plans
Every paid plan adds the same things, whichever you pick:
- Your name link: ekard.app/you
- Analytics on every Kard, all time
- Your Kard on your own domain
- Hide “Create your own eKard” on your Kards
- Start a Kard from a photo of your paper card
- AI design studio: 30 edits a month
The plans differ in price, in how you pay, and in support. Two of the three are pay-once.
| Plan | Price | Support |
|---|---|---|
| Starter | ₹500 — once | Email support |
| Professional | ₹1,000 — per year | Priority support |
| Unlimited | ₹5,000 — once | VIP support |
These are launch prices — the pricing page says so plainly: "Public beta · launch prices". In the app, a paid plan switches on the Analytics tab on every Kard (see the course on the Analytics tab); in each Kard's Settings, your name link under Your link, which you choose yourself the moment you upgrade (the course on your link and your name), your own domain (the course on custom domains) and the switch that hides "Create your own eKard"; "Start from your paper card" on New Kard; and the AI design studio, opened from the Kard's design editor, which shows how many of the month's 30 edits are left and, once they're used, the day they come back.
Paying
Prices are in Indian rupees, billed by Razorpay. Signed in, the pricing page in the app puts "Start with Starter", "Go Unlimited" and "Go Professional" a click from Razorpay's checkout, right on the page with your name and email prefilled. The public pricing page shows the same buttons, but signed out they lead through sign-in first — buy from inside the app. The upgrade is immediate: pay, and you are returned to your Kards with the new plan active. Closing the checkout without paying charges nothing.
Starter and Unlimited are refunded in full if you write to hello@ekard.app within 7 days of buying; after that, one-time purchases are final (the refund policy has the details). Bought a plan on or before October 20, 2026? The FAQ promised 30 days until then, and that is kept: write within 30 days of buying for a full refund. Moving up from one paid plan to a higher one charges the new plan's full price, with no credit for what you already paid. Pick your plan deliberately.
Where your plan lives
Your plan lives at /subscription — open the avatar menu, top right, and choose Subscription. The page shows your plan and price, its status, the billing period, and — for renewing plans — the payment method (Credit Card, UPI, Net Banking or Wallet). "Change plan" leads back to the pricing page; Professional also gets "Update payment method", which opens a Razorpay-hosted page.
Renewing and cancelling
Starter and Unlimited are pay-once: they never renew and never expire, so there is nothing to cancel and no cancel button exists. Professional renews yearly and can be cancelled from the Subscription page; it stays active until the end of the paid year, then does not renew.
Changed your mind before the paid year ends? "Keep Professional", on the Subscription page, starts a new year on the day the paid one ends, with no gap: Razorpay charges for it then, not straight away. Once a year has ended, "Go Professional" on the pricing page buys it again.