What gets counted
Views and link clicks — bot-filtered, cookie-free, and never padded by your own dashboard visits.
Two things are recorded, and only two: page views — someone opens your card — and link clicks — someone taps one of your custom links. Counting starts the day your card goes live, on every plan, with nothing to switch on.
What counts as a view
One view is one open of your public card page. The count is kept on eKard's servers, and no cookie is planted on your visitors for it. Reloads and back-and-forward hops do not add to the tally, and known bots are filtered out before they reach your numbers. Your own traffic stays out of the way too: opens from the Share tab — including its live preview — are not counted. One honest caveat: open your public link from anywhere else, even another page of your dashboard, and you count like any other visitor.
What counts as a link click
Custom links on your card point through a click counter, which records the tap and sends the visitor straight on to the destination — that is what feeds the per-link numbers. The icon row (call, WhatsApp, social profiles) links out directly and is not click-tracked; only custom links are. Your own taps while signed in are not counted. The course on custom links covers setting them up.
Where the numbers appear
Everyone sees the lifetime totals, free plan included. Open a Kard and the Share tab shows three tiles: Views, Contacts — people who shared their details back through the exchange — and Link clicks. The full picture — trends over time, devices, traffic sources, a world map — lives in the Analytics tab on paid plans; the course on the Analytics tab walks through it. Tracking runs on every plan regardless, so if you upgrade later, your history is already waiting.
Signals, not audited truth
Read the counts for direction, not certainty. A view is a page open, not a person — the same visitor opening your card twice counts twice, and there is no unique-visitor figure. Visitors with JavaScript switched off never register a view — the view counter runs in the visitor's browser — though their link clicks still count, since those are recorded on the redirect. What the tallies answer well are working questions: which link earns its place, whether this morning's event moved your views.
Deleting a custom link permanently deletes that link's click history, and deleting a Kard deletes all of its visit data. Neither can be restored.